Catering Sales Manager
Job Summary
We are seeking a dynamic and results-driven Catering Sales Manager to lead and grow our catering sales for both halal and non-halal brands. This role is responsible for generating new business, leading the sales team, and maintaining strong client relationships. The ideal candidate will have a solid background in food & beverage sales with an understanding of halal catering requirements.
Responsibilities
- Develop and execute sales strategies
- Identify and pursue new business opportunities
- Manage client relationships and expectations
- Oversee sales team and meet sales targets
- Coordinate event requirements with operations team
Required Skills
- 3+ years catering or hospitality sales experience
- Knowledge of halal catering practices
- Proficiency in CRM and event management software
- Strong negotiation and communication skills
- Strategic planning and sales forecasting
Job Details
Key Responsibilities:
Sales & Business Development:
- Develop and execute sales strategies to grow halal and non-halal catering services.
- Identify and pursue new business opportunities through networking, cold calling, online platforms, and industry events.
- Build strong relationships with corporate clients, event planners, religious organizations, wedding clients, and other key markets.
- Prepare and present customized proposals and catering packages based on client needs and budget.
- Keep abreast of tender opportunities, plan and submit proposals.
- Work closely with the marketing team to support marketing campaigns.
Client Management:
- Act as the main point of contact for clients from initial inquiry through to post-event follow-up.
- Ensure clear communication with clients regarding dietary needs, cultural preferences, and service expectations.
- Coordinate tastings, site visits, and meetings as required.
- Build rapport with clients to grow long term business.
Event Coordination & Support:
- Work closely with operations, kitchen, and logistics teams to ensure client requirements are accurately executed.
- Provide detailed event orders and timelines to internal teams for smooth service delivery.
- Attend events as needed to oversee execution and ensure client satisfaction.
People Management, Reporting & Administration:
- Oversee sales administration, ensuring smooth sales operations.
- Oversee sales team’s performance and drive sales for sales targets to be met.
- Maintain accurate sales records, client databases, and forecasting reports.
- Report sales performance to the Management.
- Meet or exceed monthly and annual sales targets.
Qualifications:
- Minimum 3 years of experience in catering or hospitality sales, with experience in both halal and non-halal segments preferred.
- Strong understanding of halal food practices and sensitivity to cultural and religious requirements.
- Excellent communication, negotiation, and customer service skills.
- Proven track record of meeting or exceeding sales targets.
- Proficient in CRM systems, Microsoft Office Suite, and event management software.
- Ability to work flexible hours including evenings and weekends, depending on event schedules.