Business Development Associate
Job Summary
The Business Development Associate will target MSMEs to drive the adoption of AI-focused training solutions. The role involves lead generation through outdoor events, sales engagement, and active account management. You will work closely with internal teams to implement go-to-market strategies for upskilling workforces in generative AI, data analytics, and automation.
Responsibilities
- Target MSMEs for AI training solutions
- Perform lead generation and physical canvassing
- Manage sales engagements and accounts
- Execute go-to-market strategies
Required Skills
- Minimum 2 years B2B sales experience
- Diploma holder
- Event management or roadshow experience
- Knowledge of AI/Digital transformation
Job Details
Job Function & Skills
You will target Micro, Small, and Medium Enterprises (MSMEs) to upskill their workforce through our AI-focused training solutions. Your day-to-day activities include lead generation through outdoor events, sales engagement and account management.
Team Structure
Reporting directly to the sales director, you will be working with your peer in learning delivery & digital marketing to implement your go to market strategies.
Job Mission
You will target MSMEs in developing new digital capabilities for their workforce in areas such as generative AI, data analytics and robotics process automation. This will enable their employees to effectively use digital tools and harness the potential of AI technologies.
Requirements
Job Prerequisite
• At least a diploma graduate
• Minimum 2 years of B2B sales experience
• Willing to participate in events and engage in physical canvassing in addition to digital outreach strategies
• Individuals with roadshow and/or event management experience will have an advantage