Sales Manager

Key Responsibilities Student Recruitment & Sales - Develop and implement recruitment strategies to achieve student enrolment targets for the College's academic programmes. - Manage the entire student recruitment cycle, from lead generation and consultation to application, admission, and enrolment. - Conduct professional programme consultations for prospective students and parents, providing accurate information on courses, admissions requirements, and study opportunities in Singapore. - Follow up on enquiries promptly and effectively to maximise conversion rates. - Maintain accurate records of leads, recruitment activities, and sales performance using the College's CRM or student management system. - Prepare regular sales reports, recruitment forecasts, and pipeline analysis for Management. Business Development - Identify and develop new business opportunities to expand student recruitment channels. - Build and maintain strong relationships with education agents, overseas recruitment partners, schools, colleges, universities, and corporate organisations. - Negotiate and manage partnerships with recruitment agencies and education consultants. - Evaluate recruitment partner performance and recommend improvements to maximise enrolment outcomes. - Identify new recruitment markets and develop strategies to increase the College's market presence. Marketing Collaboration - Work closely with the Marketing team to support student recruitment campaigns and promotional activities. - Provide market intelligence and recruitment insights to improve campaign effectiveness. - Participate in education fairs, seminars, webinars, open houses, school visits, and promotional events locally and overseas. - Represent the College professionally to enhance brand awareness and attract prospective students. Team Leadership - Lead, motivate, and coach the student recruitment team to achieve departmental KPIs. - Set recruitment targets and monitor individual and team performance. - Develop sales strategies and best practices to improve enquiry conversion and student enrolment. - Foster collaboration between the Sales, Marketing, Academic, and Operations teams to deliver an excellent student experience. Requirements - Bachelor's Degree in Business Administration, Marketing, Education, Communications or a related discipline. - At least 5 years of experience in sales, business development, student recruitment or account management, preferably within the education or international education industry. - At least 2 years of experience in a supervisory or managerial role. - Proven track record of achieving sales, business development, or student recruitment targets. - Strong business development, negotiation, and relationship management skills. - Excellent communication, presentation, and interpersonal skills. - Ability to build rapport with prospective students, parents, education agents, and business partners. - Good understanding of international student recruitment and the Greater China education market will be an advantage. - Willingness to travel locally and overseas for recruitment events and business development activities when required. - Proficient in Microsoft Office applications and CRM systems.