Sales Business Development Manager
Job Summary
We are seeking a driven Sales & Business Development Manager to lead sales, channel partnerships, and new business initiatives across government and private healthcare institutions in the APAC region. This role focuses on achieving revenue targets while identifying new market segments and strategic partnerships. You will collaborate with clinical teams and administrators to drive growth and expand market presence.
Responsibilities
- Manage direct sales and tender cycles
- Recruit and manage distributor partnerships
- Develop new market segments and business opportunities
- Build relationships with KOLs and clinical stakeholders
Required Skills
- 6+ years MedTech sales experience
- Consultative selling expertise
- Distributor network management
- Strategic territory planning
Job Details
Key Responsibilities:
Direct sales:
- Develop and manage relationships with key decision-makers at government and restructured hospitals, private hospitals, and specialist ENT and surgical clinics.
- Drive the full sales cycle from prospecting, clinical demonstration, tender submission, to contract negotiation and close.
- Achieve and exceed assigned revenue targets across assigned territories and accounts.
- Conduct product presentations and in-service training for surgeons, nurses, and clinical procurement teams.
- Monitor account health, identify upsell opportunities, and ensure high post-sale satisfaction.
Indirect sales & channel management:
- Recruit, onboard, and manage distributor and reseller partnerships in assigned markets.
- Develop joint business plans with channel partners to drive territory coverage and revenue growth.
- Provide partners with product training, marketing materials, and technical support.
- Set performance KPIs for distributors and conduct regular business reviews.
- Resolve escalated channel conflicts and ensure partner compliance with company standards.
Business Development:
- Identify and evaluate untapped market segments and emerging customer groups within the healthcare landscape.
- Develop and execute go-to-market plans for new product launches and market entries in collaboration with the marketing and product teams.
- Build and nurture relationships with key opinion leaders (KOLs), surgeons, department heads, and hospital administrators to establish long-term institutional partnerships.
- Prospect and qualify new accounts and opportunities.
- Lead tender and government procurement initiatives, including pre-tender engagement, specification influencing, and submission management.
- Represent the company at medical conferences, trade exhibitions, and clinical education events to build brand presence and generate leads.
- Gather competitive intelligence and market insights to inform product positioning, pricing strategy, and expansion priorities.
- Collaborate cross-functionally with marketing, regulatory, and clinical affairs teams to support product registration and market access activities.
Qualifications & Requirements:
- At least 6 years of experience in sales within the MedTech or medical device industry, experience in ENT will be a plus.
- Strong consultative selling skills with the ability to engage both clinical and administrative stakeholders.
- Demonstrated ability to open new markets or accounts — not just manage existing ones.
- Proven track record of managing and growing distributor networks in the healthcare sector.
- Self-motivated with excellent territory planning and time management abilities.
- Willingness to travel regionally as required.
- Visa sponsorship for the right candidates.