Key Account Sales Manager
Job Summary
We are seeking a results-driven Key Account Sales Manager to drive sales growth for Moutai and other premium liquor products. The successful candidate will develop and manage strategic relationships with key clients in hospitality, F&B, retail, and corporate sectors, identify new business opportunities, and achieve sales targets while enhancing brand visibility and market presence.
Responsibilities
- Develop and sustain strong relationships with key accounts
- Promote and sell Moutai and premium liquor products
- Identify and pursue new business opportunities
- Negotiate commercial terms and pricing
- Prepare sales forecasts and reports
Required Skills
- Diploma or Degree in Business, Marketing or related field
- At least 3 years of sales or key account management experience
- Strong network within F&B or hospitality industry
- Excellent communication, negotiation, and presentation skills
Job Details
Job Summary
We are seeking a results-driven Key Account Sales Manager to drive sales growth for Moutai and other premium liquor products. The successful candidate will develop and manage strategic relationships with key clients in hospitality, F&B, retail, and corporate sectors, identify new business opportunities, and achieve sales targets while enhancing brand visibility and market presence.
Responsibilities
- Develop and sustain strong relationships with key accounts including restaurants, hotels, bars, clubs, distributors, retailers, and corporate customers to drive sales growth
- Promote and sell Moutai and other premium liquor products to meet individual and company sales targets
- Identify and pursue new business opportunities within F&B, hospitality, and premium retail sectors to expand market reach
- Conduct product presentations, tasting sessions, and client engagement activities to increase product awareness and sales conversion
- Negotiate commercial terms, pricing, and promotional activities with customers to secure favorable agreements
- Monitor customer performance, sales trends, and market developments to identify and capitalize on growth opportunities
- Coordinate with internal teams to ensure smooth order fulfillment, timely delivery, and effective after-sales support
- Support planning and execution of sales promotions, marketing campaigns, exhibitions, and industry events to boost brand presence
- Prepare accurate sales forecasts, account plans, and periodic sales reports to inform business decisions
- Gather market intelligence and competitor information to support strategic business planning and product positioning
- Ensure compliance with company policies and relevant regulations governing the sale and distribution of alcoholic beverages
Requirements
- Diploma or Degree in Business, Marketing, Hospitality Management, or related field
- At least 3 years of sales, business development, or key account management experience in F&B, hospitality, liquor, wine, spirits, or beverage industry
- Proven experience managing key accounts such as restaurants, hotels, bars, clubs, distributors, or corporate clients
- Proven track record of achieving sales targets and developing long-term customer relationships
- Excellent communication, negotiation, and presentation skills
- Proficient in Microsoft Office applications
- Willingness to travel within Singapore for customer visits and business meetings
- Strong network within Singapore’s F&B or hospitality industry