Business Development Manager
Job Summary
The Business Development Manager is responsible for driving revenue growth, expanding market share, and developing strategic business opportunities for the company's frozen food products. This role requires a highly motivated individual with strong sales, negotiation, and market development skills to achieve aggressive sales targets. The successful candidate will maintain long-term customer relationships and ensure business profitability across various sectors.
Responsibilities
- Drive revenue growth and expand market share
- Develop and execute strategic sales plans
- Manage key accounts and client relationships
- Conduct market research and competitive analysis
- Coordinate with cross-functional teams for operations
Required Skills
- 5+ years of sales management experience
- Knowledge of frozen food/FMCG industry
- Strong negotiation and presentation skills
- Proficiency in CRM and MS Office
- Valid driving license
Job Details
Key Responsibilities:
Business Development:
- Identify and develop new business opportunities across retail, supermarkets, wholesalers, distributors, HORECA, and export markets.
- Develop and execute strategic sales plans to achieve sales targets.
- Conduct market research to identify customer needs, competitor activities, and pricing trends.
- Expand the company's customer base and distribution network.
Client Relationship Management:
- Build and maintain strong relationships with key accounts and strategic customers.
- Conduct regular customer visits to strengthen business partnerships.
- Negotiate commercial terms, pricing, contracts, rebates, and promotional agreements.
- Resolve customer complaints promptly and professionally.
Sales Performance:
- Achieve assigned sales revenue, gross profit, and volume targets.
- Monitor sales performance and implement corrective actions.
- Prepare accurate sales forecasts and pipeline reports.
- Maximize profitability while ensuring sustainable business growth.
Product Management:
- Promote the company's frozen food products effectively.
- Work closely with marketing and operations to launch new products.
- Gather customer feedback to improve product offerings.
Market Intelligence:
- Monitor competitors' pricing, promotions, and market activities.
- Identify potential risks and opportunities within the frozen food industry.
- Recommend business strategies based on market analysis.
Cross-Functional Collaboration:
- Coordinate with procurement, warehouse, logistics, and finance teams.
- Support credit control by monitoring customer payments.
Reporting:
- Submit weekly and monthly sales reports.
- Maintain accurate customer records and sales documentation.
- Present business performance updates to senior management.
Key Performance Indicators (KPIs):
- Achievement of sales targets, new customer acquisition, customer retention, gross profit margin, market expansion, sales forecast accuracy, payment collection, and customer satisfaction.
Job Requirements:
- Bachelor's Degree in Business, Marketing, Sales, or related discipline.
- Minimum 5 years of business development or sales management experience in food industry.
- Proven track record of consistently achieving or exceeding sales targets.
- Strong network within supermarkets, distributors, wholesalers, or HORECA sector.
- Excellent negotiation, communication, and presentation skills.
- Strong analytical and problem-solving abilities.
- Proficient in Microsoft Office and CRM systems.
- Possess a valid driving licence and be willing to travel extensively.
Working Conditions:
- Frequent travel to customer locations.
- Flexible working hours may be required.
- Attendance at trade exhibitions and promotional events expected.