Sales Business Development Executive

Date PostedJune 22, 2026LocationSingaporeCompanyUNICHI WELLNESS SINGAPORE PTE. LTD.Salary$3,000 to $4,500 MonthlyTypeFull Time

Job Summary

We are seeking a proactive Sales & Business Development Executive to drive Unichi and Teddi Lab’s growth across Singapore and Southeast Asia. The role focuses on retail channel expansion, distributor outreach, and hands-on commercial execution within the health, wellness, and FMCG sectors. You will work closely with regional teams to identify new opportunities and support market execution.

Responsibilities

  • Identify and secure new distributors and retail partners.
  • Manage retail and distributor accounts across SEA.
  • Execute retail promotions, events, and trade marketing.
  • Coordinate sales, logistics, and stock reporting.

Required Skills

  • 2-5 years sales or business development experience.
  • FMCG or health & wellness industry knowledge.
  • Proficiency in Excel and PowerPoint.
  • Fluent in English (Mandarin is a plus).

Job Details

Sales & Business Development Executive Key Responsibilities 1. Business Development & New Market Support - Identify and research potential distributors, retail partners, pharmacy chains, beauty retailers, wellness channels, and e-commerce partners across selected Southeast Asia markets. - Support outreach and follow-up with potential business partners, including preparing introductory emails, pitch materials, product information, and pricing sheets. - Build and maintain a pipeline of potential partners, leads, and new market opportunities. - Support commercial discussions, distributor evaluation, and new market entry preparation. - Assist in preparing market research, competitor analysis, and channel mapping for new markets. 2. Retail Channel & Account Support - Support the team in managing retail and distributor accounts across Singapore and selected Southeast Asia markets. - Follow up on product listings, pricing updates, promotion setup, and account-related requests with distributors and retail partners. - Assist in preparing sales reports, promotion summaries, account review materials, and sell-out tracking. - Monitor sales performance, stock movement, and promotional effectiveness across key accounts. 3. Trade Marketing & Retail Execution - Support the execution of retail promotions, product launches, sampling activities, pop-up events, and in-store campaigns. - Coordinate with distributors and retailers on POSM placement, product visibility, pricing accuracy, and promotion execution. - Conduct store visits when required and report key findings on display, stock, pricing, and competitor activity. - Work with internal marketing teams to support campaign materials, retailer proposals, and local activation plans. 4. Regional Coordination & Daily Follow-up - Coordinate with internal teams including sales, marketing, supply chain, finance, and external distributors to ensure smooth execution. - Follow up on orders, delivery updates, stock availability, documentation, and claims when required. - Maintain trackers for accounts, business leads, promotions, market updates, and execution status. Requirements - 2–5 years of experience in sales, business development, channel sales, retail account management, trade marketing, or commercial roles. - Experience in FMCG, health & wellness, supplements, beauty, personal care, consumer healthcare, or retail-related industries is preferred. - Exposure to Southeast Asia markets, distributor development, retail channel expansion, or new business development is a strong advantage. - Existing contacts or experience with distributors, pharmacy chains, beauty retailers, wellness channels, or consumer goods retailers will be an advantage. - Comfortable with outreach, follow-up, market research, sales coordination, and hands-on execution. - Good communication skills in English; Mandarin is a plus for coordination with regional teams. - Basic Excel and PowerPoint skills for sales tracking, reports, and presentation materials. - Detail-oriented, proactive, resourceful, and comfortable working in a fast-paced growing business. - Willing to travel occasionally within Southeast Asia when required. - Singapore Citizen or Permanent Resident preferred.