Enrollment Marketing Executive

Responsibilities: - Promote and sell Graphite Academy coding programmes to prospective parents to increase enrolments and revenue. - Conduct centre tours, consultations, and programme presentations to inform and engage prospective customers. - Follow up on enquiries and convert leads into confirmed enrolments through effective communication and persuasion. - Build and maintain strong relationships with parents throughout the enrolment journey to ensure satisfaction and retention. - Collaborate with the Chief Marketing Officer to develop marketing strategies and create content that sustains a consistent lead funnel. - Coordinate marketing activities across multiple business units to align promotional efforts and maximize impact. - Work with the teaching team to assess students and follow up with parents to support enrolment conversion. - Maintain and update the CRM system with timely and accurate data to track leads, enrolments, and customer interactions. - Partner with the marketing team to enhance customer experience and optimize the customer journey at all touchpoints. - Develop programme offers and packages based on market feedback and sentiment to attract and retain customers. - Identify new market opportunities and provide actionable market intelligence to management for strategic decision-making. Preferred competencies and qualifications: - Minimum Diploma or Bachelor's Degree in Business, Marketing, Sales, Communications, or related discipline. - Minimum 3 years of sales, business development, education sales, property sales, financial advisory, or related consultative sales experience. - Proven track record in achieving and exceeding sales targets. - Strong sales prospecting and lead generation capabilities. - Excellent presentation, negotiation, and closing skills. - Self-motivated, results-driven, and entrepreneurial mindset. Benefits: - Commission-based incentives to enhance income potential. - 5-day work week with minimum 1 weekend day. - Performance bonus opportunities. - Commission bonus schemes. - Clear career progression pathways. Working Hours: - Retail hours: 11am to 8pm (Weekdays). - Retail hours: 9am to 6pm (Weekends).