Global Account Director CPG
Job Summary
The Global Account Director will lead global relationships with major CPG partners, driving revenue growth and strategic business development. This role involves close collaboration with regional sales teams to implement JBP contracts, provide product education, and deliver data-driven solutions. Success requires a focus on client service, cross-functional collaboration, and navigating a dynamic, fast-paced environment.
Responsibilities
- Drive global revenue growth
- Lead platform activations and innovation
- Support regional sales and pitch processes
- Provide consultative product expertise
- Manage forecasting, reporting, and deal analysis
Required Skills
- Sales and business development leadership
- Digital marketing client management
- Cross-functional collaboration
- Data analysis and performance insight
- CPG industry expertise
- Ad verification tool knowledge
Job Details
Responsibilities:
- Drive global revenue growth via deep collaboration with clients, regional sales partners and cross functional teams.
- Drive first to market, platform leading activations and innovation on a global scale.
- Support regional sales teams to solve key business blockers and enable the pitch process.
- Serve as external product consultant educating clients and agencies on product solutions and best practices to drive incremental business opportunities.
- Analyze account performance data to offer clients data-driven business insights and improve product offering.
- Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the Regional Sales team.
- Create a collaborative team environment that enables the sharing of learning/innovation across accounts and around the world.
- Work and collaborate with diverse group of internal cross-functional teams across the Consumer, Content, Product and Revenue business units to drive organizational KPIs.
- Global Reporting & Analysis: On-going forecasting, deal management and analysis of spend, seasonality, market participation and saturation.
Qualifications:
- Proven leadership experience in sales or BD experience with a clear history of client management and revenue generation in digital marketing.
- Excellent collaboration skills.
- Global experience operating at global networks in previous roles and deep understanding of nuances by region.
- Ability to analyze data and identify insights to assess business performance.
- Proactive attitude with excellent project management, organizational, and analytical skills.
- Strong verbal and written communication skills, ability to effectively translate technical language to non-technical stakeholders.
- Experience with ad verification partners (IAS, DV, DAR, MOAT).
Preferred Qualifications:
- Leadership and people management experience.
- Experience managing CPG advertisers with a deep understanding of their business and media challenges.
- Self-starter, a fast learner who has critical thinking.
- Have a passion for TikTok.