Education Consultant
Job Summary
The Education Consultant is responsible for driving student enrollment through effective recruitment, educational advisory, and relationship management. The role serves as a key contact for prospective students, providing guidance on academic pathways and admissions. Additionally, the consultant supports marketing initiatives and market intelligence to strengthen the school's brand presence.
Responsibilities
- Achieve student recruitment and enrollment targets.
- Provide professional academic and programme counseling.
- Manage prospective student pipelines and CRM records.
- Support marketing campaigns and industry events.
- Conduct market research and competitor analysis.
Required Skills
- Student counseling and admissions management.
- CRM and database proficiency.
- Strong communication and presentation skills.
- Market research and data interpretation.
- English and Mandarin proficiency.
Job Details
Key Responsibilities:
Student Recruitment & Admissions
- Achieve individual and departmental student recruitment and enrolment targets.
- Respond promptly to enquiries received through various channels.
- Provide professional programme counselling and educational guidance to prospective students and parents.
- Recommend suitable study pathways based on students’ academic background, interests, and career aspirations.
- Conduct pre-enrolment consultations in accordance with institutional policies and procedures.
- Guide applicants through the admissions process and ensure timely collection of required documentation.
- Maintain accurate student records and update lead information in the CRM system.
- Monitor and manage prospective student pipelines to improve conversion rates.
- Provide regular updates on recruitment performance and student enquiries.
Marketing & Student Engagement
- Support the execution of recruitment and marketing campaigns.
- Participate in open houses, education fairs, workshops, information sessions, school visits, and industry events.
- Collaborate with the Marketing team on promotional activities, lead generation initiatives, and student engagement programmes.
- Support content gathering by sharing student success stories, testimonials, and market feedback.
- Build and maintain positive relationships with prospective students, parents, alumni, schools, education agents, and industry partners.
Market Research & Intelligence
- Conduct competitor analysis and monitor trends in higher education, creative industries, and student recruitment.
- Gather market intelligence on industry developments, government initiatives, and emerging opportunities.
- Provide insights and recommendations to support recruitment and marketing strategies.
- Collect feedback from prospective students and stakeholders to improve programmes and services.
Compliance & Administration
- Ensure admissions processes comply with institutional policies and EduTrust requirements where applicable.
- Maintain accurate recruitment records, reports, and supporting documentation.
- Support internal audits, reporting requirements, and student administration processes.
Qualifications & Experience
- Minimum Diploma in Business, Marketing, Communications, Education, Media, Arts Management, or a related discipline. Bachelor's Degree holders are preferred.
- Minimum 2–3 years of experience in student recruitment, admissions, education consulting, sales, customer service, marketing, or related fields.
- Experience in the higher education, training, creative industries, or international education sectors is highly desirable.
- Familiarity with Singapore’s Private Education sector and EduTrust requirements will be an advantage.
Additional Requirements
- Excellent command of English, both written and spoken, proficiency in Mandarin.
- Familiarity with CRM systems, social media platforms, and digital communication tools.
- Willingness to participate in local and overseas recruitment activities when required.