Senior Brand Communications Specialist

Responsibilities: - Develop and lead high-impact marketing, PR, and communication strategies aligned with business objectives. - Manage end-to-end execution of multi-channel marketing campaigns and PR programmes. - Act as the primary regional liaison for distributors, providing toolkits, assets, and strategic guidance. - Oversee and manage external agencies, ensuring deliverables, timelines, and budgets are met. - Collaborate with internal and external stakeholders to coordinate global media events and messaging. - Build and manage media relationships; develop press materials, spokesperson briefings, and crisis communications. - Monitor media coverage, share of voice (SOV), and prepare post-campaign analysis reports. - Analyse campaign performance metrics to derive insights and optimize marketing spend. - Support internal communications planning and execution. - Represent regional perspectives in global meetings. - Plan and execute customer engagement and leadership events as required. Requirements: - Minimum 5 years of experience in the automotive industry, marketing agencies, public relations, or communications; regional exposure is an added advantage. - Strong verbal, written, and presentation skills. - Ability to simplify complex topics into clear, engaging, and media-friendly messaging. - Interest in automotive products and familiarity with technical terminology. - Proven ability to manage multiple projects and stakeholders concurrently while meeting deadlines and budgets. - Experience in event management, including media tours and press conferences. - Strong analytical skills with the ability to interpret data and produce meaningful reports. - Detail-oriented, resourceful, and proactive in gathering information from various sources. - Experience managing project budgets and tracking departmental expenditure.