Marketing Manager

What You'll Do - Plan and execute digital marketing, social media and brand campaigns - Manage paid digital advertising and optimise campaigns for reach, engagement and conversions - Develop engaging content across social media and digital channels - Drive public relations and media relations, including press releases, media outreach and product publicity - Build relationships with media, influencers, KOLs and content creators - Plan and execute product launches, seasonal campaigns and major sales events - Manage influencer collaborations, product reviews and brand partnerships - Support roadshows, exhibitions and brand activations - Work closely with Sales and E-commerce teams to drive traffic, leads and sales - Manage marketing agencies, vendors and external partners What We're Looking For - 5+ years of marketing experience, preferably in consumer electronics, home appliances, retail, lifestyle, FMCG or e-commerce - Strong hands-on experience in digital marketing and social media - Experience in public relations, media relations and influencer/KOL marketing - Able to plan and execute campaigns from idea to launch - Good understanding of paid advertising and digital performance metrics - Creative with a strong commercial mindset - Strong communication, writing and presentation skills - Hands-on, resourceful and comfortable in a fast-paced environment - Able to manage multiple brands, campaigns and deadlines - Experience managing agencies or external partners is an advantage