Marketing PR Executive
Job Summary
The Marketing PR Executive will plan and execute multi-channel marketing campaigns to boost brand awareness and sales. This role involves managing social media, website content, and promotional materials while coordinating events and media collaborations. The position also requires supporting PR activities and working closely with the creative team on product launches.
Responsibilities
- Execute multi-channel marketing campaigns
- Manage social media and website content
- Coordinate sales events and promotions
- Support PR and product launches
Required Skills
- Marketing campaign planning
- Content creation and copywriting
- Market research
- Stakeholder coordination
Job Details
Job scope:
- Plan and execute marketing campaigns across multiple media channels
- Conduct market research and support monthly campaign planning
- Handle EDMs, social media, website content, and marketing materials
- Coordinate in-store, atrium, and outdoor events/promotions to drive sales and brand awareness
- Liaise with media, landlords, and business partners for marketing collaborations and publicity opportunities
- Support advertising, Public Relations activities, and product/brand launches
- Work closely with creative team on promotional materials and visual displays
- Prepare copywriting, marketing reports, and other campaign-related materials