Sales & Marketing Executive
Job Summary
The Sales & Marketing Executive will manage e-commerce platforms, drive B2B sales development, and oversee social media content creation. This role requires executing online campaigns, handling customer communications, and providing administrative and marketing support. The ideal candidate brings relevant experience in e-commerce, sales, or marketing alongside strong multimedia and communication skills.
Responsibilities
- Manage e-commerce platforms and update product listings
- Drive B2B sales development and maintain client relationships
- Create social media content and manage marketing campaigns
- Handle customer enquiries and resolve order issues
- Provide administrative and sales reporting support
Required Skills
- Diploma or Degree in Marketing, Business, or Communications
- 1–2 years of experience in e-commerce, sales, or marketing
- Familiarity with e-commerce platforms and social media management
- Basic photography, video editing, and content creation tools
- Strong communication, interpersonal, and multitasking skills
Job Details
Key Responsibilities
E-Commerce Sales & Management
· Manage and maintain the company’s e-commerce platforms, including website, Shopee store
· Upload and update product listings, pricing, promotions, banners, and inventory information
· Monitor sales performance and implement strategies to improve online conversion and customer engagement
· Coordinate online campaigns, flash deals, and promotional activities
· Ensure all product information and visuals are accurate and up to date
B2B Sales & Business Development
· Identify and develop new B2B sales opportunities
· Build and maintain relationships with corporate clients, retailers and F&B businesses
· Prepare quotations, follow up on leads, support order processing, fulfilment and timely payment
· Maintain strong customer relationships and provide after-sales support
· Monitor stock availability and advise customers on alternatives
Social Media & Content Creation
· Manage and maintain the company’s social media platforms (Instagram, Facebook, TikTok, etc.)
· Create engaging marketing content including photos, captions, promotional posts, and short-form video reels
· Plan and execute content calendars and marketing campaigns
· Assist in product launches, seasonal campaigns, and brand awareness activities
· Monitor social media performance, conversion and audience engagement
Customer Service & Communication
· Respond promptly to customer enquiries across social media, Shopee, WhatsApp, email, and website channels
· Handle customer feedback, complaints, and order-related issues professionally
· Provide product recommendations and support customers with purchasing enquiries
Administrative & Marketing Support
· Assist with sales reporting and campaign performance tracking
· Support general marketing and operational activities when required
· Coordinate with internal teams on stock availability, promotions, and fulfilment matters
Requirements
· Diploma or Degree in Marketing, Business, Communications, or related field
· Minimum 1–2 years of experience in e-commerce, sales, marketing, or related roles preferred
· Familiar with e-commerce platforms (Word press/Shopify), and social media management
· Basic photography and video editing skills for content creation and reels
· Strong communication and interpersonal skills
· Self-motivated, organised, and able to multitask in a fast-paced environment
· Proficient in basic office applications (Excel, email, CRM/ERP systems)
· Proficient in Canva, CapCut, or similar content creation tools is an advantage
· Experience in FMCG, food, or retail industry is a plus
Preferred Qualities
· Creative mindset with good understanding of social media trends
· Sales-driven and customer-oriented personality
· Comfortable appearing in or creating video content
· Able to work independently and take initiative