Sales & Marketing Manager

Position: Sales & Marketing Manager (Travel Agency) Department: Travel & Tourism Employment Type: Full-Time Key Responsibilities: Sales & Business Development - Develop and execute strategic sales plans to achieve monthly and annual revenue targets. - Identify and acquire new corporate clients, leisure customers, schools, organisations, associations, and travel partners. - Build and maintain long-term relationships with customers and key stakeholders. - Prepare quotations, proposals, presentations, and service agreements. - Conduct sales meetings, networking activities, and client visits. - Negotiate pricing and commercial terms while maintaining profitability. - Generate repeat business through excellent customer relationship management. - Monitor market trends and identify new business opportunities. Marketing - Plan and execute online and offline marketing campaigns. - Manage the company's social media platforms and digital presence. - Coordinate promotional campaigns with airline partners, hotels, cruise companies, tourism boards, and suppliers. - Develop marketing materials including brochures, flyers, EDMs, newsletters, and promotional content. - Coordinate participation in travel fairs, exhibitions, roadshows, and networking events. - Analyse campaign performance and recommend improvements. Product Development - Develop attractive travel packages and promotional offers. - Source competitive rates from suppliers and tourism partners. - Liaise with airlines, hotels, DMCs, cruise operators, transport providers, and travel wholesalers. - Assist in creating seasonal travel campaigns and destination promotions. Customer Service & Account Management - Ensure high levels of customer satisfaction throughout the travel journey. - Resolve customer concerns professionally and efficiently. - Maintain strong after-sales support to encourage repeat business. - Build long-term client loyalty through personalised service. Partnerships & Industry Relations - Develop strategic relationships with Airlines, Hotels, Tourism Boards, Cruise Operators, Travel Suppliers, Corporate Clients, Government Agencies, and Educational Institutions. - Represent the company at networking events and industry functions. - Explore partnership opportunities that enhance the company's product offerings. Administration & Reporting - Prepare weekly and monthly sales reports. - Monitor sales performance against KPIs. - Maintain accurate CRM and customer databases. - Assist in budgeting and forecasting. - Ensure compliance with company policies and industry regulations. - Support management with market research and competitor analysis. Requirements: - Education: Diploma or Degree in Business, Marketing, Hospitality, Tourism, Aviation, Communications or related discipline. - Experience: Minimum 2 years of experience in Travel Agency, Airline Sales, Hospitality, Tourism, Business Development, or Sales & Marketing. - Skills: Excellent communication and negotiation skills, creative marketing mindset, digital marketing knowledge, social media management, and strong organizational skills. - Proficiency in Microsoft Office. Familiarity with Canva, CRM systems, and travel reservation systems is an advantage.