Sales & Marketing Executive
Job Summary
The Sales & Marketing Executive is responsible for driving business growth across aerospace, defense, and industrial sectors through effective lead generation and account management. The role involves managing commercial relationships, developing marketing initiatives to strengthen the group's brand, and providing technical sales support. The candidate will also serve as a key customer liaison, ensuring high satisfaction while representing the company at regional industry events.
Responsibilities
- Identify and develop new business opportunities
- Manage and grow existing customer accounts
- Prepare technical sales proposals and quotations
- Develop marketing initiatives and brand collateral
- Coordinate customer liaison and commercial negotiations
Required Skills
- Minimum 3 years B2B sales/business development experience
- Knowledge of aerospace industry and quality standards
- Strong interpersonal, presentation, and negotiation skills
- Proficiency in Microsoft Office and CRM tools
- Bilingual in English and Mandarin preferred
- Willingness to travel internationally
Job Details
Sales & Business Development
• Identify and develop new business opportunities across aerospace, defence, electronics, automotive, and industrial sectors for surface finishing, NDT, welding, and MRO services.
• Manage and grow existing customer accounts across all business units (ATC Treatment, ATC Aviation, ATC Coating, ApolloFlow); conduct regular account reviews to ensure customer satisfaction and identify upsell opportunities.
• Prepare and present technical sales proposals, quotations, and capability presentations to prospective and existing customers.
• Support customer qualification processes by coordinating with Quality and Operations teams to meet customer-specific requirements.
• Maintain a sales pipeline and report on leads, opportunities, and conversion rates to Management.
Marketing & Brand Building
• Develop and execute marketing initiatives to strengthen the ATC Group brand across target industries — including digital presence (website, LinkedIn), trade publications, and participation in aerospace and industrial exhibitions.
• Create marketing collateral including capability statements, product/service brochures, and customer presentations that accurately reflect the group's accreditations (CAAS Part 145, FAA/EASA Part 145, AS9100D, NADCAP).
• Monitor market trends, competitor activity, and customer feedback; provide actionable insights to Management for strategic planning.
Customer Liaison & Representation
• Serve as the primary commercial point of contact for customers; manage enquiries, RFQs, and commercial negotiations in coordination with Operations and Quality teams.
• Represent the company at industry events, trade shows, customer visits, and business meetings — including international engagements, particularly within the Asia-Pacific region.
• Build and maintain strong long-term relationships with key customers, OEMs, MRO operators, and industry stakeholders.
• Support international business development activities, including partnerships and customer development in China and the broader Asia-Pacific market.
• Any other ad-hoc duties as assigned by Management.
Qualifications and Requirements
• Degree or Diploma in Business, Marketing, Engineering, or related field.
• Minimum 3 years of sales or business development experience; experience in aerospace, MRO, surface finishing, or industrial services strongly preferred.
• Understanding of aerospace industry structure (OEMs, MROs, Tier 1/2 suppliers) and appreciation of quality accreditations (NADCAP, AS9100D, Part 145) is a strong advantage.
• Proven track record in B2B sales with ability to manage both technical and commercial conversations.
• Excellent interpersonal, presentation, and negotiation skills; comfortable engaging at senior customer levels.
• Proficient in Microsoft Office; experience with CRM tools is an advantage.
• Willingness to travel regionally, including to China and other Asia-Pacific markets.
• Bilingual in English and Mandarin preferred, to support communication with Chinese-speaking partners and customers.