Sales Business Development Executive
Job Summary
The Sales & Business Development Executive will drive B2B sales activities to expand individual and corporate enrolments for WSQ training and professional certification programs. This role involves prospecting, conducting sales presentations, and building long-term relationships with corporate clients and HR leaders. You will be responsible for managing the full sales cycle, providing course consultations, and achieving assigned revenue targets.
Responsibilities
- Drive end-to-end B2B sales and lead generation
- Identify and pitch to corporate clients
- Build relationships with HR and L&D leaders
- Manage course consultations and enrolments
- Achieve revenue and enrolment targets
Required Skills
- Bachelor Degree in Business or Marketing
- 1-2 years B2B sales experience
- Familiarity with WSQ/SkillsFuture
- Strong communication and negotiation skills
- Consultative selling approach
Job Details
Key Responsibilities:
- Drive end-to-end B2B sales activities, including lead generation, prospecting, pitching, partnership development, and deal closure.
- Identify and approach corporate clients, conduct sales presentations, and pitch training programmes to establish and grow partnerships.
- Build and maintain strong, long-term relationships with HR, L&D, business leaders, individuals, companies, and partners to understand training needs and provide tailored solutions.
- Respond promptly and professionally to inbound enquiries via phone, email, WhatsApp, walk-ins, and other channels.
- Provide accurate course consultation, follow up with prospects, and convert leads into enrolments.
- Deliver excellent customer service and ensure high satisfaction levels throughout the customer journey.
- Participate in marketing activities such as roadshows, industry events, and other promotional initiatives.
- Work closely with operations and training teams to ensure smooth programme delivery and client satisfaction.
- Track sales activities, maintain CRM records, and achieve assigned revenue and enrolment targets.
Requirements:
- Bachelor Degree in Business, Marketing, or related fields.
- Minimum 1-2 years of B2B sales or business development experience, preferably in training industry.
- Familiarity with WSQ and SkillsFuture frameworks is highly preferred.
- Strong communication, presentation, and negotiation skills.
- Self-motivated, target-driven, and comfortable with consultative selling.