Key Account Executive
Job Summary
We are seeking a Key Account Executive to support and manage key retail accounts such as Cheers, 7-Eleven, and Guardian. The role involves driving account execution, managing day-to-day requirements, and supporting sales growth through effective coordination. The ideal candidate will be detail-oriented, commercially aware, and capable of managing multiple projects from planning to execution.
Responsibilities
- Manage and maintain relationships with key retail accounts.
- Monitor sales performance, stock movement, and promotional results.
- Coordinate promotions, shelf visibility, and planogram compliance.
- Prepare sales reports, account updates, and administrative documentation.
Required Skills
- 1–3 years of experience in FMCG or modern trade.
- Proficiency in Excel, Google Sheets, and PowerPoint.
- Strong coordination and follow-up skills.
- Attention to detail and administrative discipline.
Job Details
### Responsibilities
**Account Management**
- Support the management of assigned key retail accounts.
- Build and maintain strong working relationships with buyers, account contacts, and internal stakeholders.
- Assist in preparing account plans, sales updates, promotion proposals, and product listing submissions.
- Follow up closely on retailer requirements, deadlines, account queries, and execution matters.
**Sales & Business Development**
- Track account sales performance, sell-in, sell-out, promotional results, and stock movement.
- Identify opportunities to grow sales through new listings, promotions, displays, and improved store execution.
- Support new product launches, seasonal campaigns, and range expansion across assigned accounts.
- Monitor competitor activity, category trends, pricing, and shelf presence where relevant.
**Promotion & Retail Execution**
- Coordinate promotion submissions, campaign mechanics, pricing, and display requirements.
- Ensure promotions are communicated clearly to internal teams and executed according to account timelines.
- Work with sales ops team to monitor shelf visibility, planogram compliance, displays, and store-level execution.
- Collect and review store photos, merchandising reports, and feedback from the field.
**Reporting & Administration**
- Prepare weekly sales reports, account updates, launch trackers, and promotion summaries.
- Support claims, credit notes, listing fee documentation, rebate tracking, and other account-related administration.
- Ensure all account information is updated and properly filed for internal reference.
### Requirements
- Diploma or degree in Business, Marketing, Sales, or a related field.
- 1–3 years of experience in key account support, sales, FMCG, modern trade, convenience, pharmacy, or retail account management.
- Experience handling retail accounts such as convenience stores, pharmacies, supermarkets, or modern trade channels is preferred.
- Strong follow-up, coordination, and communication skills.
- Good working knowledge of Excel, Google Sheets, PowerPoint, and email.
- Able to manage multiple accounts, deadlines, and operational details.
- Commercially aware, proactive, and comfortable working in a fast-paced environment.
- Good attention to detail and ability to resolve issues independently where possible.