Retail Ecommerce Growth Manager

Date PostedJune 2, 2026LocationNot specifiedCompanyKEAWORLD PTE. LTD.Salary$6,000 to $7,000 MonthlyTypePermanent

Job Summary

We are looking for a results-driven Business Development Manager to drive growth across both B2B and B2C channels for our brand. This role focuses on expanding retail and partnership opportunities, managing key accounts, and building a strong sales pipeline, while also overseeing webstore performance and paid advertising to optimize revenue and profitability. The ideal candidate is commercially minded, hands-on, and data-driven, with the ability to manage multiple growth initiatives in a fast-paced ecommerce environment.

Responsibilities

  • Develop and manage B2B sales pipelines and retail partnerships
  • Oversee webstore growth and performance marketing (Meta/Google Ads)
  • Track KPIs including ROAS, CPA, and conversion rates
  • Coordinate cross-functional growth strategies and inventory alignment

Required Skills

  • 3-6 years of commercial/business development experience
  • Expertise in B2B sales and account management
  • Proficiency in ecommerce metrics and performance marketing
  • Strong analytical and data-driven decision-making skills

Job Details

Key Responsibilities: B2B Sales & Business Development - Identify, develop, and close new B2B opportunities across retailers, distributors, marketplaces, and strategic partners - Build and manage a structured sales pipeline, including lead tracking, follow-ups, and revenue forecasting - Lead outreach to buyers and partners, including preparing presentations, proposals, and pricing discussions - Manage and grow key accounts by driving reorders, expanding product assortment, and strengthening relationships - Monitor sales performance, partner feedback, and sell-through to identify growth opportunities - Explore and expand into new channels such as specialty retail, gifting, and regional distribution B2C Webstore Growth & Performance - Support the growth of the direct-to-consumer webstore through performance-driven initiatives - Work with internal teams or external agencies to monitor and optimize paid ads (Meta, Google) - Track key metrics such as ROAS, CPA, conversion rate, and AOV - Provide recommendations to improve campaign performance, customer acquisition, and overall profitability - Review webstore performance and highlight areas for improvement Planning, Reporting & Coordination - Track and review B2B sales pipeline, account performance, and key ecommerce metrics - Support monthly/quarterly target setting and performance tracking across sales and marketing initiatives - Coordinate with internal teams (marketing, operations, inventory) to align on growth plans and execution priorities - Maintain clear trackers, reports, and processes to ensure visibility and follow-through - Provide data-driven insights and recommendations based on sales performance, campaign results, and market feedback - Support brand visibility initiatives (e.g., PR, partnerships, campaigns) where relevant to drive commercial outcomes Requirements: - 3–6 years of experience in business development, sales, ecommerce, or a related commercial role - Experience working with B2B sales pipelines, retail partners, distributors, or wholesale accounts - Exposure to ecommerce growth or performance marketing (e.g., Shopify, Meta Ads, Google Ads) is a plus - Background in consumer goods, baby products, maternity, parenting, retail, or lifestyle brands is preferred - Strong commercial mindset with the ability to identify and drive revenue opportunities - Good understanding of B2B sales, account management, and retail or partnership growth - Comfortable working with data and performance metrics (e.g., ROAS, CPA, AOV, conversion rate) - Strong communication skills, with the ability to prepare presentations, proposals, and reports - Organized, detail-oriented, and able to manage multiple priorities effectively - Proactive and hands-on, with the ability to work independently and take ownership of outcomes - Able to work in a fast-moving ecommerce environment.