Senior Sales Manager MICE

Position Statement Reporting to the Director of Sales, the Senior/ Sales Manager is responsible for driving MICE and group business for the hotel. This role focuses on proactive sales activities, building strong client relationships, and achieving revenue targets through effective account management and business development. Sales & Business Development - Prospect and secure MICE and group business from key markets and assigned corporate accounts. - Develop and maintain detailed account plans in Salesforce; ensure timely updates of all sales activities. - Conduct client meetings, lead site inspections, and organize familiarization trips and client entertainment (flexibility for evenings/weekends required). - Represent the hotel at trade shows, networking events, and sales trips to generate new leads. - Collaborate with Hilton Sales network, TMCs, and MICE partners to strengthen relationships and drive new business. - Manage corporate RFP processes and ensure accurate rate loading in GDS. - Utilize tools such as TravelClick Hotelligence (Agency 360) to analyze market trends and identify opportunities. Account Management - Maintain strong relationships with existing clients to maximize repeat business. - Ensure timely responses to inquiries and proposals to improve conversion rates. - Monitor account performance and implement strategies to achieve revenue goals. Conference & Events - Work closely with the Events team to ensure smooth handover of confirmed business. - Support initiatives to increase conversion and optimize space utilization. Revenue & Reporting - Support pricing strategies and competitor analysis in collaboration with Revenue Management. - Assist in preparing monthly activity reports detailing confirmed and provisional business. - Contribute to annual sales forecasts and revenue plans. Systems & Compliance - Ensure accurate data management in all sales systems. - Maintain up-to-date knowledge of Hilton systems, procedures, and brand standards. Requirements - Minimum 2 to 3 years’ experience in hotel/event sales, preferably in MICE or group segments. - Strong selling, negotiation, and lead management skills. - Commercial acumen with experience in forecasting and analytics. - Excellent communication, planning, and organizational skills. - Ability to build strong client relationships and deliver exceptional customer service. - Flexibility to travel and work evenings/weekends as required. - Proficiency in Salesforce, GDS, and revenue management tools is an advantage.